About the Rose Parade
Each New Year's Day, the world focuses its attention on Pasadena, California, USA, home of the Rose Parade and Rose Bowl Game. It's a celebration more than a century old – a festival of flowers, music and sports unequaled anywhere else in the world. It's America's New Year Celebration, a greeting to the world on the first day of the year, and a salute to the community spirit and love of pageantry that have thrived in Pasadena for more than 100 years.
An event as large as the Tournament of Roses requires about 80,000 hours of combined manpower each year. That manpower is supplied by 935 members of the non-profit Tournament of Roses Association, a volunteer organization dedicated to presenting an internationally-recognized New Year’s celebration. Each volunteer is assigned to one of 31 committees, with responsibilities ranging from selecting parade participants to directing visitors on New Year's Day, to hosting the press headquarters for media coverage of the Rose Bowl Game, to giving presentations about the Tournament to community groups.
Nicknamed "White Suiters" because of the distinctive white uniform every volunteer wears, these enthusiastic men and women give up their evenings, weekends and holidays to ensure the success of the parade and game. A small full-time staff provides support and continuity to the volunteer organization.
American Armenian Rose Float Association, Phoenix Decorating Company
American Honda Motor Co., Phoenix Decorating Company
The... Read More