• Welcome to the 99th Rose Bowl Game presented by VIZIO Game Day Central
  • Directions
  • Maps
  • Public Transportation
  • Stadium Parking
  • Stadium Information
  • Stadium Locations
  • Official Rose Bowl Game Merchandise Locations
  • Important Numbers
    Directions
  • Rose Bowl Stadium
  • Parsons
  • Lots D, 1A & H
  • Lots F, I, J-East, J-West, K, 5A, 5B, EMPL
    Maps
  • Freeway Map
  • Rose Bowl Stadium Parking Lots and Fan Assistance Map
  • Rose Bowl Stadium Overview Map
  • Rose Bowl Stadium Seating Map
    Public Transportation
  • Gold Line Light Rail Service
  • Rose Bowl Game presented by VIZIO Shuttle and Parsons Parking
  • Drop-Off / Taxi Zone
    Stadium Parking
  • Rose Bowl Stadium Parking
  • Premium Seating Parking
  • Motorhome Parking
  • Bus and Limo Parking
    Stadium Information
  • Rose Bowl Stadium Policies
  • Tailgating Guidelines
  • Southern California Fan Code of Conduct
  • Security Measures
  • Stadium Entry Gates
  • Stadium & Ticket Seating Facts
  • Premium Seating
  • Will Call Booths
  • View Map
    Stadium Locations
  • Fan Assistance/Customer Service
  • First Aid/Lost and Found/Police Headquarters
  • Restrooms
  • ATMs
  • Checked Items
  • Smoking Policy
  • Tag-A-Kid Program
  • Stadium Public Paging
    Official Rose Bowl Game Merchandise Locations
    Show your team pride by purchasing officially-licensed Rose Bowl Game merchandise at the various merchandise booths located throughout the Arroyo and on the concourse inside the Rose Bowl Stadium. Official Rose Bowl Game merchandise will be available starting on December 28 through January 1.
  • Pre-Game Day Sale Locations (December 28 - December 31)
  • Game Day Sale Locations (January 1)
  • View Map
    Numbers
  • Tournament of Roses
    (626) 449-4100
  • Rose Bowl Stadium
    (626) 577-3100
  • Bus/Limo/RV Stadium Parking
    (626) 397-4220
  • Parsons Parking
    (626) 578-1705
  • Pasadena Police Department
    (626) 744-4501
  • Fire Department
    (626) 744-4675
    Directions > Parsons
    On January 1, free shuttle buses will be provided courtesy of VIZIO and are available at Parsons. The shuttle runs continuously from 10 a.m. until approximately two hours after the end of the game. There is a $40 parking charge per car at Parsons on game day.

    There are multiple entrances for parking at Parsons. Please enter off of Walnut Street, Fair Oaks Avenue or Union Street.
  • From the West Via the 134 Freeway
    San Fernando Valley
  • From the South Via the 110 Freeway
    Downtown Los Angeles
  • From the North Via the 210 Freeway
    North San Fernando and Santa Clarita
  • From the East Via the 210 Freeway
    San Gabriel Valley / Inland Empire
  • View Map
    Parsons > From the West Via the 134 Freeway

    San Fernando Valley

    • Take the 134 East to the 2 North to the 210 East
    • Exit Fair Oaks Avenue
    • Right on Fair Oaks Avenue
    • Right on Holly Street or continue one more block and turn right on Union Street
    • Proceed into the Parsons parking lot
  • View Map
    Parsons > From the South Via the 110 Freeway

    Downtown Los Angeles

    • Take the 110 North
    • Proceed north on Arroyo Parkway to Union Street
    • Left on Union Street
    • Proceed into the Parsons parking lot
  • View Map
    Parsons > From the North Via the 210 Freeway

    North San Fernando and Santa Clarita

    • Take the 210 East and exit Colorado Boulevard
    • Right at the stop sign
    • Left on Walnut Street
    • Proceed to the Parsons parking lot
  • View Map
    Parsons > From the East Via the 210 Freeway

    San Gabriel Valley / Inland Empire

    • Take the 210 West and exit Lake Avenue
    • Exit Fair Oaks Avenue South
    • Left on Lake Avenue
    • Right on Union Street, continue across Fair Oaks Avenue/li>
    • Proceed into the Parsons parking lot from driveways on Union Street
  • View Map
    Directions > Rose Bowl Stadium
  • From the West Via the 134 Freeway
    San Fernando Valley
  • From the South Via the 110 Freeway
    Downtown Los Angeles
  • From the North Via the 210 Freeway
    North San Fernando and Santa Clarita
  • From the East Via the 210 Freeway
    San Gabriel Valley / Inland Empire
  • View Map
    Stadium > From the West Via the 134 Freeway

    San Fernando Valley

    • Take the 134 East to the 2 North to the 210 East
    • Exit Berkshire Avenue, Arroyo/Windsor or Lincoln Avenue/Washington Boulevard
    • Proceed to the parking lots as directed
  • View Map
    Stadium > From the South Via the 110 Freeway

    Downtown Los Angeles

    • Take the 110 North and merge onto the 5 North
    • Merge onto the 2 North, then the 210 East
    • Exit Berkshire, Arroyo/Windsor or Lincoln Avenue/Washington Boulevard
    • Proceed to parking lots as directed
  • View Map
    Stadium > From the North Via the 210 Freeway

    North San Fernando and Santa Clarita

    • Take the 210 East

    • Exit Berkshire, Arroyo/Windsor or Lincoln Avenue/Washington Boulevard
    • Proceed to the parking lots as directed
  • View Map
    Stadium > From the East Via the 210 Freeway

    San Gabriel Valley / Inland Empire

    • Take the 210 West
    • Stay right towards San Fernando
    • Exit Seco/Mountain, Lincoln Avenue or Arroyo/Windsor
    • Proceed to the parking lots as directed
  • View Map
    Directions > Lots D, 1A & H
  • From Parade Route
    South of Colorado Blvd
  • From Parade Route
    North of Colorado Blvd
  • From the West Via the 134 Freeway
    San Fernando Valley
  • From the South Via the 110 Freeway
    Downtown Los Angeles
  • From the North Via the 210 Freeway
    San Fernando Valley and Santa Clarita
  • From the East Via the 210 Freeway
    San Gabriel Valley
  • View Map
    Lots > From Parade Route

    South of Colorado Blvd

    • Travel west on Del Mar Blvd or California Blvd to Orange Grove Blvd.
    • Turn right (north/east) on Orange Grove Blvd.
    • Turn left (north) on Rosemont Ave and continue to designated lot.
  • View Map
    Lots > From Parade Route

    North of Colorado Blvd

    • Travel west on Walnut St to Orange Grove Blvd.
    • Turn right (north/east) on Orange Grove Blvd.
    • Turn left (north) on Rosemont Ave and continue to designated lot.
  • View Map
    Lots > From West Via the 134 Freeway

    From San Fernando Valley

    • Take the 134 East to the 2 North to the 210 East.
    • Exit Arroyo Blvd./Windsor Ave.
    • Turn right at top of ramp (Arroyo Blvd).
    • Make an immediate right turn on Rosemont Ave and continue to designated lot.
  • View Map
    Lots > From South Via the 110 Freeway

    From Downtown Los Angeles

    • Take the 5 North to the 2 North to the 210 East.
    • Exit Arroyo Blvd/Windsor Ave.
    • Turn right at top of ramp (Arroyo Blvd).
    • Make an immediate right turn on Rosemont Ave and continue to designated lot.
  • View Map
    Lots > From North Via the 210 Freeway

    From San Fernando

    • Take the 210 East.
    • Exit Arroyo Blvd/Windsor Ave.
    • Turn right at top of ramp (Arroyo Blvd).
    • Make an immediate right turn on Rosemont Ave and continue to designated lot.
  • View Map
    Lots > From East Via the 210 Freeway

    From San Gabriel Valley

    • Take the 210 West.
    • Exit Fair Oaks North.
    • Turn right on Fair Oaks.
    • Turn left on Mountain St.
    • Turn right on Rosemont Ave and continue to designated lot.
    Directions > Additional Lots
  • From Parade Route
    South of Colorado Blvd
  • From Parade Route
    North of Colorado Blvd
  • From the West Via the 134 Freeway
    San Fernando Valley
  • From the North Via the 210 Freeway
    San Fernando & Santa Clarita
  • From the East Via the 210 Freeway
    San Gabriel Valley
  • From the South Via the 110 Freeway
    Downtown Los Angeles
  • View Map
    Lots > From Parade Route

    South of Colorado Blvd

    • Travel south on any street to California Blvd.
    • Turn right (west) on California Blvd.
    • Turn right (north) on Arroyo Blvd (not Arroyo Parkway) and continue to designated lot.
  • View Map
    Lots > From Parade Route
  • Option 1
  • Option 2
  • View Map
    Lots > From Parade Route

    North of Colorado Blvd

    Option #1

    • Travel west on Colorado Blvd.
    • Turn right (north) on Orange Grove Blvd. Turn left (west) on Holly St. Continue west for about 100 yards and turn left (south) on Arroyo Dr.
    • At the bottom of the hill, turn right (north) on Arroyo Blvd and continue to designated lot.
  • View Map
    Lots > From the South Via the 110 Freeway

    North of Colorado Blvd

    Option #2

    • From Walnut St, turn left (south) on Orange Grove Blvd.
    • Turn right (west) on Holly St. Continue west for about 100 yards and turn left (south) on Arroyo Dr.
    • At the bottom of the hill, turn right (north) on Arroyo Blvd and continue to designated lot.
  • View Map
    Lots > From the West Via the 134 Freeway

    From San Fernando Valley

    • Take the 134 East. Exit Linda Vista/San Rafael.
    • Turn right at top of ramp (San Rafael). Turn left on Colorado Blvd.
    • Follow signs to Rose Bowl/Linda Vista.
    • Go about a mile, turn right on Seco St and continue to designated lot.
  • View Map
    Lots > From the South Via the 110 Freeway
  • Option 1
  • Option 2
  • View Map
    Lots > From the South Via the 110 Freeway

    From Downtown Los Angeles

    Option #1

    • Take the 110 North
    • Exit Fair Oaks Ave and turn left (north).
    • Turn left (west) on California Blvd.
    • Turn right (north) on Arroyo Blvd and continue to designated lot.
  • View Map
    Lots > From the South Via the 110 Freeway

    From Downtown Los Angeles

    Option #2

    • Take 110 North.
    • Exit Fair Oaks Ave.
    • Turn right on Fair Oaks.
    • Turn right on Mission.
    • Turn right on Grand Ave.
    • Grand Ave will split into a "Y" about a mile up. Keep left at the split.
    • This will put you on Arroyo Blvd.
    • Continue for about three (3) miles to designated lot.
  • View Map
    Lots > From the North Via the 210 Freeway

    From San Fernando

    • Take the 210 East to the 2 South to the 134 East.
    • Exit Linda Vista/San Rafael. Turn right at top of ramp (San Rafael).
    • Turn left on Colorado Blvd. Follow signs to Rose Bowl/Linda Vista.
    • Go about a mile, turn right on Seco St and continue to designated lot.
  • View Map
    Lots > From the East Via the 210 Freeway
  • Option 1
  • Option 2
  • View Map
    Lots > From the East Via the 210 Freeway

    From San Gabriel Valley

    Option #1

    • Take the 210 West towards Pasadena.
    • Exit Orange Grove Blvd.
    • Continue straight across the intersection onto Holly St.
    • Turn right onto Linda Vista.
    • Turn right on Seco St and continue to your designated lot.
  • View Map
    Lots > From the East Via the 210 Freeway

    From San Gabriel Valley

    Option #2

    • Take the 210 West towards Pasadena.
    • Follow signs to California Blvd/Del Mar Blvd.
    • Exit California Blvd and turn right (west).
    • Turn right (north) on Arroyo Blvd and continue to designated lot.
  • View Map
    Parsons > Freeway Map
  • Download PDF Version
    Rose Bowl Stadium > Stadium Map
  • Download PDF Version
    Lots > Lots Map
  • Download PDF Version
    Lots > Seating Map
  • Download PDF Version
    Public Transportation > Gold Line Light Rail Service
    The Los Angeles County Metropolitan Transportation Authority (MTA) operates a light rail service to Pasadena via the Metro Gold Line.

    If you would like to take the Metro Gold Line to the game, exit the train at Memorial Park Station in Pasadena. Follow the signs for two blocks to the Rose Bowl Game presented by VIZIO Shuttle pick-up location at Parsons. This shuttle will take you directly to the Rose Bowl Stadium. After the game, simply reverse your route.

    For help planning your MTA trip, call 323.466.3876 or visit www.metro.net.
    Public Transportation > Rose Bowl Game presented by VIZIO Shuttle and Parsons Parking
    On January 1, free shuttle buses are available at Parsons located at the corner of Fair Oaks Avenue and Holly Street in Pasadena. The shuttle runs continuously from 10 a.m. until approximately two hours after the end of the game.

    There is a $40 parking charge per car at Parsons on game day. Reserved parking can be purchased in advance by visiting rosebowl.lazparking.com for a discounted price of $30. Overnight parking is also available for $60. Bus parking is available for $200 and RV parking is available for $250, $350 and $450 for one, two or three night stays, respectively. Call 626.578.1705 for further details.

    Between 10 a.m. and 11:30 a.m., there will be heavy traffic exiting Pasadena from Parsons and the adjacent Old Pasadena parking lots due to the Rose Parade. It is advisable to arrive into Pasadena to park at Parsons before 10 a.m. or after 11:30 a.m.
    Public Transportation > Drop-Off / Taxi Zone
    The designated drop-off, pick-up and taxi zone is on Holly Street between Fair Oaks Avenue and Arroyo Parkway. Passengers may take the free Rose Bowl Game presented by VIZIO Shuttle to the stadium. There are no provisions for drop-offs and pick-ups at the stadium. All taxis or passenger cars entering the Rose Bowl Stadium area on January 1 will be required to pay the $40 parking fee.
    Stadium Parking > Rose Bowl Stadium Parking
    Parking is $40 per car for the Rose Bowl Game presented by VIZIO. Cars are parked on a golf course, north of the Rose Bowl Stadium. There is no reserved parking and cars may be stack-parked in rows of five (5) on a first-come, first-served basis. Parking lots open at 4 a.m. Other than designated overnight motorhome parking, there is no overnight parking at the Rose Bowl Stadium. In-and-out privileges are prohibited in all parking areas. Once you exit the parking lot, you will be required to pay the full parking fee upon re-entry.
    Stadium Parking > Premium Seating Parking
    Parking is available for Club Seat and Suite holders in lots 5A and 5B. Lot 5A is designated for Suite holders, while Lot 5B is designated for Club Seat holders. Each lot will be identified by signage with its own entrance on game day. In the event of rain, the golf course lots may not be available for parking. Instead, street parking will be managed by the Pasadena Police Department. In inclement weather, please check Game Day Central at www.tournamentofroses.com/gamedaycentral, for up-to-date parking information and allow yourself additional time for parking or use the Rose Bowl Game presented by VIZIO Shuttle.
    Stadium Parking > Motorhome Parking
    Motorhomes will only be allowed into the Rose Bowl Stadium area via Linda Vista Avenue and Salvia Canyon. Parking will be directed along West Drive or in Brookside Park based on availability. The game day motorhome parking fee is $200. Game day motorhome parking opens at 4 a.m. on January 1.

    Uninhabitable trailers including BBQ's or restrooms are not permitted. The allowable space footprint is 16' wide by the length of the motorhome. All units must be self-contained. There are no hook ups available. Prohibited trailers will be escorted to a storage yard, tagged and kept for safekeeping. The trailer will be available for pick-up beginning two hours after the end of the game. For more information, please contact the Rose Bowl Stadium at 626.577.3100.
    Stadium Parking > Bus and Limo Parking
    On game day, bus parking (or any commercial vehicle over 23' long) is $300 and limousine parking (or any commercial vehicle under 23' long) is $230.

    Buses and limousines with pre-purchased parking passes will be allowed to enter the Rose Bowl Stadium via Seco Street from Linda Vista Avenue or by pre-designed parking directions accompanying the pre-purchased parking pass. All buses and limousines buying parking on game day must enter the Rose Bowl Stadium via Salvia Canyon from Linda Vista.

    Bus and limousine drop-offs are not available at the Rose Bowl Stadium. In-and-out privileges are prohibited. Once you exit the parking lot, you will be required to pay the full parking fee for buses and limousines upon re-entry.
  • Download Bus and Limo Form
    Stadium Information > Rose Bowl Stadium Policies
    There are no in-and-out privileges at the Rose Bowl Stadium. Once you exit the stadium, you may not re-enter.

    The following items are not permitted into the Rose Bowl Stadium:

    noisemakers including thunder sticks, musical instruments, whistles, air horns, boom boxes, weapons or projectiles, alcoholic beverages, any glass, metal or hard plastic containers of any size, frozen beverage bottles, hard or soft sided coolers of any size, plastic drink containers (except for two liters or less with factory seal intact), backpacks, bags and purses larger than 14" square, boxes or wrapped packages of any size, unsliced fruits or vegetables, animals (other than service animals required because of a disability), balls, toys or sports equipment, banners, signs or flags, helium balloons, laser pointers, poles or sticks, umbrellas and unauthorized cameras with lenses longer than 3.5 inches, interchangeable or telephoto lenses, video cameras, monopods or tripods, skates, skateboards, scooters or bicycles.

    Note: Strollers are permitted but must be checked with an usher inside the stadium tunnel or at the Checked Items tent. The Rose Bowl Game and Rose Bowl Stadium are not responsible for checked items.
    Stadium Information > Southern California Fan Code of Conduct
    The Rose Bowl Game presented by VIZIO, the Rose Bowl Stadium and the Los Angeles Sports Council support the area's outstanding collegiate and professional sports teams. In order to ensure a safe and celebratory environment, we ask that fans refrain from the following behavior at all events:

    • Profanity or other offensive language, whether spoken or appearing on apparel
    • Intoxication or excessive alcohol consumption
    • Bringing prohibited items into the venue
    • Throwing of items or liquids
    • Entering the playing field at any time
    • Fighting or other threatening behavior
    • Failing to retain ticket and/or present it to event staff, if requested to do so
    • Reselling of tickets at the venue
    • Violating of state or local laws

    Failure to comply may subject you to ejection or arrest.

    Fans are encouraged to report inappropriate behavior to venue personnel. We welcome your help in our efforts to provide an enjoyable experience for all guests.
    Stadium Information > Security Measures
    In order to provide a safe environment for our fans, the following security measures may be in effect:

    Searches at the entry gates will include inspection of all items that are carried into the stadium. Patrons may be subject to metal detectors, wand searches or full searches of your person, also known as "pat downs."

    Searches may cause delays in entering the stadium.

    Each entry gate will include several "express lanes" to expedite entry for those who do not carry personal belongings. You are encouraged to secure belongings in your vehicle whenever possible.

    Law enforcement personnel may conduct inspections of vehicles parking near the stadium.

    In the event of an emergency, ushers, stadium officials and employees will direct you to a safe location.

    If you see something suspicious on your way to the game or at the stadium, please report it immediately to local law enforcement or call 9-1-1.
    Stadium Information > Stadium Entry Gates
    There are eight (8) stadium entry gates that service the Rose Bowl Game presented by VIZIO: "A" through "G" and "N" (North). Your game ticket allows access through any gate.
    Stadium Information > Stadium & Ticket Seating Facts
    There are 77 numbered rows in the stadium. The lettered rows begin below Row 1, starting with Row "A" and descending down. The tunnels enter the stadium at Row 28. Each section is divided between low seats (1, 2, 3, etc.) and high seats (101, 102, 103, etc.). If you are standing in the tunnel facing the playing field, the low seats are to your left and the high seats are to your right.
  • View Map
    Stadium Information > Premium Seating
    The Pavilion, located on the west side of the stadium, has approximately 150,000 square feet of new space that houses a broadcast center, working media and Premium Seating. Premium Seating includes 272 Club Seats, 26 Suites and a concierge program located in Lot 5A.
    Stadium Information > Will Call Booths
    Tickets purchased through the participating universities can be picked up on game day at the participating institution's Will Call booth, located outside of Gate "A." Player guests may also pick up their tickets at the participating institution's Will Call booth. Please look for the banner with the name of the participating institution at the top of the booth. Participating institution and player guest Will Call booths open at noon and picture identification will be required.

    Tickets purchased through other authorized distributors will be at the Rose Bowl Stadium Will Call booth located outside of Gate "B." This booth is only used for game day Will Call, not for the days leading up to the game. Third-party Will Call will not be accepted. On game day, the Will Call booth opens at 10 a.m. and picture identification will be required.
    Stadium Information > Tailgating Guidelines
    Tailgating is an important part of the game day experience for you the fan. We are committed to creating a fan friendly environment that is safe for all to enjoy. You as fans play an important role. For your safety and the enjoyment of all, we ask that you please help by observing these tailgating guidelines:

    Pasadena Police, security and parking personnel will be present to ensure that you enjoy the game in a safe and comfortable environment.

    Tailgating Ambassadors will continuously patrol the lots to provide information and assistance and to ensure that tailgaters comply with established guidelines. Tailgating Ambassadors will be on bicycles.

    There are no "in and out" privileges for vehicles.

    Overnight parking is prohibited, unless in designated RV lots.

    Parking lots close 90 minutes following the conclusion of the game.

    Parking is first come-first served. No saving of parking spaces is permitted.

    Please be respectful to fans around you, other vehicles and stadium property.

    Roadways, aisles and other parking areas must be kept clear of tailgating equipment so that other vehicles and emergency personnel may park or pass through.

    Tailgating at your vehicle should not interfere with the normal flow of traffic. Tailgating Ambassadors will patrol these areas to ensure compliance.

    Guests must tailgate in front of or behind their vehicle only.

    Individual tents or pop-ups are not permitted.

    Open flames are not permitted in any tailgate or parking area. Charcoal grills are not permitted in the RV parking area (West Drive). All barbecue grills must be raised off the ground.

    Charcoal grills are permitted in most tailgate areas. Please dispose of charcoal properly after use.

    Please do not use glass containers. All drinks should be placed in plastic/disposable cups.

    Please do your best to clean up your tailgating area before entering the game. Bring trash bags with you to dispose of trash. Neatly tied trash bags can be left at your tailgate area or taken to dumpsters located throughout the parking lot areas. Please refrain from leaving loose trash and litter in the parking areas.

    Playing of games that involve the consumption of alcohol or use of alcohol-related paraphernalia are prohibited.

    Use of controlled substances and underage drinking are against the law.

    The consumption of alcoholic beverages in tailgating areas after kick-off is prohibited.

    Selling of items or soliciting of any promotional or marketing activities are prohibited.

    Excessively loud amplified music (such as DJ's or live entertainment) are prohibited.

    Music with inappropriate language is prohibited in the tailgating areas.

    Box trucks, trailers, grill in-tow or any catering service from an outside source are not permitted in parking lots.

    FAILURE TO COMPLY WITH THESE GUIDELINES, ALONG WITH ALL APPLICABLE CITY, STATE AND FEDERAL LAWS, STADIUM OR TOURNAMENT OF ROSES POLICIES MAY RESULT IN CITATION OR ARREST AS WELL AS LOSS OF TAILGATING PRIVILEGES AND/OR GAME TICKETS.

    If you need assistance or observe a potential problem, contact Tailgating Ambassadors, Police or Parking Personnel or call 911.
    Stadium Locations > Fan Assistance/Customer Service
    Should you need assistance prior to entering the stadium, please visit one of our Fan Assistance booths located throughout the Arroyo. Once inside the stadium, please contact the nearest usher or visit one of our customer service booths, located at Tunnel 28 and in a tent across from the entrance to the Pavilion.
  • View Map
    Stadium Locations > First Aid/Lost and Found/Police Headquarters
    These services can be found in the Public Safety building located south of Gate "B" across from Tunnel 28.
  • View Map
    Stadium Locations > Restrooms
    Restrooms are located at the entrance to most stadium tunnels. Due to the current construction project, the restrooms between tunnels 15 through 22 have been relocated to a temporary restroom area, located directly across from the entrance to Tunnel 20. There is a second temporary restroom area located directly across from the entrance to Tunnel 15.
  • View Map
    Stadium Locations > ATMs
    Inside the Rose Bowl Stadium gates, ATMs are located on the concourse at tunnels 1, 3, 6, 11, 17, 20 and 24 and at the Rose Bowl Stadium Will Call booth, located outside of Gate "B."
  • View Map
    Stadium Locations > Smoking Policy
    Items that are not allowed into the stadium must be returned to your vehicle or checked at the Checked Items booth located outside Gate "C." Your items will be available for pick-up after you exit the stadium. The Rose Bowl Game and Rose Bowl Stadium are not responsible for checked items.
  • View Map
    Stadium Locations > Tag-A-Kid Program
    Smoking is not permitted in the Rose Bowl Stadium.
  • View Map
    Stadium Locations > Tag-A-Kid Program
    Obtain a free identification bracelet at one of our customer service booths, located at Tunnel 28 and in a tent across from the entrance to the Pavilion. The bracelet will indicate your child's name and seat location. If your child becomes lost, he or she can be returned to the proper seat.
  • View Map
    Stadium Locations > Stadium Public Paging
    There is no public paging at the Rose Bowl Game presented by VIZIO.
    Official Rose Bowl Game Merchandise Locations > Pre-Game Day Sale Locations (December 28 - December 31)
    • Lot I: 9 a.m. - 5 p.m.
    • Lot H: 7 a.m. - 8 p.m. (Starting on December 29)
    Official Rose Bowl Game Merchandise Locations > Game Day Sale Locations (January 1)
    • Rose Bowl Drive, south of gate A.
    • Gate B, next to the Will Call office
    • Gate 1A, north end of Lot D.
    • North Gate, on the golf course.
    • Gate E, on the golf course.
    • Pac-12 Participant Tailgate Party.
    • Big Ten Participant Tailgate Party.
    • Lot K
    • Lot H
    • Brookside Golf Shop
    OFFICIAL ROSE BOWL GAME MERCHANDISE LOCATIONS > Merchandise Map
  • Download PDF Version