Audio Tour Code: 54#

Phone: (626) 321-4768

Previous Page Next Page

Lions Clubs International
Phoenix Decorating Company

Lions Serving the World

Lions Serving the World

In its artistic design and presentation, the Lions Clubs International float represents the Lions clubs organized for service throughout the world in 208 countries and geographic areas.

“In A World of Service” is the 2012-13 International Theme of Lions Clubs International selected by President Wayne A. Madden. We believe that the depiction of the world’s most famous roof tops reveals that message.

FLOAT BUILDER: Phoenix Decorating Company

FLOAT DESCRIPTION: Height: 16.6, Width: 18, Length: 35

Number of Years in Rose Parade: 27

Lions Clubs International is the world's largest volunteer service organization, with over 1.36 million members belonging to 46,000 Lions clubs and 747 districts in 208 countries and geographic areas. The Lions clubs in each local neighborhood, townships and cities are organized to volunteer their time and donations in club activities, in fundraising projects and in service to the needs of their communities. Lions clubs emphasize service activities worldwide in sight conservation, eliminating preventable blindness, and aid to the blind and the visually impaired. The motto of Lions Clubs International is "We Serve."

At the Lions Clubs International convention held last June at Busan. South Korea. Republic of Tajikistan was recognized with its first Lions club chartered last spring, becoming the 208th country in sharing worldwide service of Lions and joining the latest chartering of Lions clubs in Kingdom of Bhutan in 2010 and Republic of Iraq in 2009. Participating in the decoration of the Lions float are many youngsters who are members of Leo clubs, the Lions youth auxiliaries, some of whom are visually impaired. By participating in floral application they are given the opportunity to touch and smell the flowers as they are applied to the float truly experience the heart of the Tournament of Roses Parade.

The Lions Clubs International Foundation (LCIF) is embarking on its 44111 year of supporting Lions' humanitarian projects. The LCIF has awarded 10,000 grants totaling US$ 708 million since its founding, and the funds help the lives of millions worldwide. LCIF has four main areas of service to the world -restoring Sight, providing disaster relief, supporting youth, and addressing other humanitarian needs such as health and disability. Helen Keller addressed the Lions Clubs International Convention in 1925, challenged the Lions to become the "Knights of the Blind in this crusade against darkness," and gave the organization their main mission. Keller's rising above her disability resonates with Lions, who help others help themselves ant try to give people at a disadvantage the opportunity to prosper. During the last two decades, the fundraising with LCIF's Campaign SightFirst and Campaign SightFirst II were successful towards the worldwide goals of eradicating blindness and visual impairment.

The service of Lions has been a major factor in the reduction of blindness throughout the world. In support of disaster relief, LCIF provided funding in major disasters -such as Hurricane Katrina in the Gulf States, the fires and floods in Australia, the tornadoes in Missouri, Alabama, and the South, tsunami in South Asia, earthquake and tsunami in Japan, earthquakes in China, Haiti, New Zealand, and Turkey -and too numerous to count smaller ones. LCIF has brought its youth development program, Lions Quest, to more than 12 million young students and 500,000 educators around the world over the past 27 years in 64 countries, to build character, develop life skills, and contribute to communities. The Lions Youth Exchange Program began in 1961 with the purpose, "to create and foster a spirit of understanding among the peoples of the world," and is celebrated the 50111 anniversary of the program.

In addressing global health issues, LCIF joined with the Measles Initiative, a long-term collaboration among several leading public health organizations, in combating the highly contagious disease in developing counties. To support this LCIF project, the Bill & Melinda Gates Foundation awarded LCIF a matching grant of US$ 400,000 towards funding the US$ 750,000 program in Ethiopia, Madagascar, Mali, and Nigeria. Entering the tenth year, the Opening Eyes program, in global partnership among Lions, LCIF, and Special Olympics, has provided vision screenings and eyeglasses or follow-up care for 200,000 athletes taking part from 85 countries.

In youth activities, Lions clubs sponsor the Lions Clubs International Peace Poster Contest in a local school or organized youth group. The contest is open to students 11 to 13 years of age and is held throughout the world. Entries are judged on originality, artistic merit, and portrayal of theme. The International Grand Prize winner receives a trip the award ceremony at the Lions Day with the United Nation in New York City, and he/she will receive a cash award of US$ 5,000 and an engraved plaque. Twenty-three Merit Award winners will receive a cash award of US$ 500 and a certificate of achievement.

With its 27th Rose Parade entry, "Lions Serving The World" captures the rooftops of several of the world's most iconic structures. At the front of the float the Australian Opera House, the U.S. Capitol building and ruins of the Parthenon in Greece. The middle of the float is adorned with St. Basil's Cathedral in Russia, the Imperial Palace in Beijing, China, the Eiffel Tower in Paris, France, the Leaning Tower of Pisa, Italy, and the Taj Mahal in India. The rear of the float features Big Ben (London, Great Britain), a Pyramid from Egypt, a windmill from the Netherlands and finally a mission from baja Mexico.

The float is decorated with approximately 7,000 White, Light Lavender, Yellow, Dark Lavender, Red, Light Pink roses and 3,000 Lavender, Yellow, Dark Lavender gerberas.

(Six riders) Lions Clubs International President Wayne Madden, of Auburn, Indiana, and his wife, Linda. A member of the Auburn Lions Club, President Madden is serving a one-year term as international president from July, 2012, to June, 2013. Other riders are prominent members representing various Lions clubs in California and the United States.

Updated on: 12/31/2012 7:42:38 PM

Link to Participant